I help businesses improve how customers find information, understand their options and take action, while reducing the repetitive work happening behind the scenes.
Customer journeys + workflows
The customer experience in front, and the workflow that keeps it moving behind the scenes.
The handoff that drives outcomes
Help customers understand what to do and take the next step.
Reduce the repetitive work required to keep the process moving.
Proof of work
A few examples of customer-facing products and operational systems built around real problems.
Featured
Customer-facing product · Fintech
Supporting project
Ask me anything about my work, experience or how I can help.
What kind of products do you work on?
Customer-facing products and the operational systems behind them.
Supporting project
Free customer journey & workflow audit
Main friction
Follow-up depends on someone noticing and manually moving the information.
First improvement
Capture the information once and route it directly to the correct next step.
We identify the gaps and friction in the customer experience and the work behind it.
You receive a clear, actionable view of what to fix first and why.
It’s free and personally reviewed by Freeman.
Personally reviewed · Delivered within 48 hours
The full Audit page explains exactly what’s reviewed and what you receive.See the full details
Not sure where the friction is?
You don’t need to know whether the answer is software, automation or AI. Start with what is happening now.
Free · Personally reviewed · Delivered within 48 hours